The AI Movement with Brooke
Building AI You Can Trust | Noelle Russell, Former Microsoft & Amazon Alexa Leader
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Noelle Russell, Founder and Chief AI Officer of the AI Leadership Institute and former AI leader at Microsoft and Amazon Alexa, joins me to break down what responsible AI leadership looks like as companies move beyond experimentation and begin building more autonomous AI systems.
Recorded live at eMerge Americas 2026, this conversation explores why your values should be built into the AI you use, what organizations should consider before automating more of their work, and why clarity of thought may be one of the most valuable skills we can develop right now.
In this conversation:
- Why Noelle compares a new AI system to a baby tiger
- What constitutional AI means and how it keeps systems aligned with your values
- Why companies should evaluate value, risk, and complexity before choosing an AI use case
- How security, accuracy, and trust determine whether an AI pilot succeeds
- What founders and leaders should think carefully about before automating
- Why people may become less receptive to AI salespeople and relationship builders
- How custom GPTs and focused AI systems can solve specific business problems
- Why clarity of thought matters more than technical experience when building with AI
About Noelle
Noelle Russell is a multi-award-winning AI executive, entrepreneur, keynote speaker, bestselling author, and Founder and Chief AI Officer of the AI Leadership Institute.
She is a five-time Microsoft AI MVP and was named the number one agentic AI leader in 2025. Noelle has led teams at NPR, Microsoft, IBM, AWS, and Amazon Alexa and is the author of Scaling Responsible AI and Custom GPTs.
Connect with Noelle
Mentioned in this episode
- Constitutional AI, Reinforcement Learning, AI Safety systems, System Prompting
- EU AI Act for Global Nationals
- Marbelism Agents, Custom GPTs, Claude Skills, and Google Gems
If you are excited about what AI makes possible but do not want to lose the trust, relationships, or values behind your work, this episode is for you.
Explore eMerge Americas I’ll be attending the Miami AI Summit. Learn more and register to join me there.
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The AI Movement Podcast, formerly How I AI, looks at what AI is changing beyond the technology itself: how we define our value, build businesses, lead, create, make ethical decisions, and ultimately how this shift is reshaping work, culture, and the lives we are choosing to build.
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The AI Movement With Brooke is a weekly podcastexploring how AI is changing the way we build, create and make decisions.
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Disclaimer: This podcast is for informational and educational purposes only and does not constitute professional advice. Guest opinions are their own. Content is provided without guarantees of accuracy or results. Always verify information before acting. To the fullest extent permitted by law, Brooke Gramer, The AI Movement, and EmpowerFlow Strategies LLC disclaim liability arising from reliance on this content.