M&A Science
Buyer-Led M&A™ Strategy at Snowflake with Stefan WIlliams
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Show notes
Stefan Williams - Vice President of Corporate Development and Snowflake Ventures at Snowflake
"When you do the deal, that's the beginning for the company." Stefan Williams learned that the hard way. On Snowflake's early deals, the team rang the bell, moved on to the next priority, and balls got dropped on the company they had just bought.
As Snowflake's first corp dev hire, Stefan has since led close to 20 acquisitions. He explains how Snowflake built its M&A muscle: start with sub-50-person deals, name one or two DRIs per acquisition, and hold honest check-ins at 30, 60, 90, and 180 days. He also covers building the integration thesis with the target during confirmatory diligence, running three deals at once, and the Neeva acquisition that brought Snowflake its current CEO, Sridhar Ramaswamy.
Stefan's warning about acquisitions falling off the radar after close is the problem DealRoom Integration was built for. Diligence findings carry straight into integration worklists, and task timelines adjust automatically as dependencies shift, so owners and deadlines stay visible after Day 1. See how it works: click here.