Keith Brubacher w/ Brubacher Excavating – DT 422

In this engaging episode, Keith Brubacher, president of Brubacher Excavating, shares the story of his multi-generational company based in eastern Pennsylvania. Taking over the family business in his early 30s, he discusses the rich legacy created by his grandfather and father, who each operated their own construction companies alongside one another. He shares fascinating anecdotes about this unique family dynamic and highlights how his upbringing in the business has shaped his approach to leadership today.

Keith reflects on the evolution of his leadership style and the many lessons he's learned throughout his career. He emphasizes the importance of being a humble leader and the necessity of constant self-reflection to improve as a leader. He also discusses the challenges faced during economic downturns, particularly referencing the crash in 2008 and the subsequent recovery period. The experience fundamentally changed his approach to leading a construction business and inspired him to seek out independent board members to provide fresh perspectives and accountability.

The episode delves into Keith's commitment to fostering a safe work environment and the necessary changes he's made to prioritize safety within his company. Emphasizing a shift from compliance-based safety to a value-based approach, he argues that people must recognize personal responsibility for their safety. He insists that mistakes are learning opportunities and underscores the importance of transparency in discussing errors, aiming to cultivate a culture where workers feel empowered to speak up and share near misses.

As the conversation progresses, Keith discusses the current state of the construction industry, particularly in light of the pandemic and its effect on workforce dynamics. He addresses the need for companies to adapt to the younger generation's expectations and work preferences. Emphasizing the importance of meaningful mentorship and training programs, he shares how Brubacher Excavating is working to develop its workforce and attract talent in a changing market.

Finally, Keith shares his enthusiasm for the future, pointing to the increasing need for infrastructure improvements across the U.S. He highlights the opportunities in utility work and emphasizes the importance of investing in peoples' growth within the industry. Keith sees the potential for construction to evolve and adapt creatively to meet modern challenges and believes that bridging the gap between experienced professionals and the younger generation is vital for the industry's success.