The Next Big Idea
WHAT WE VALUE: A Neuroscientist's Guide to Making Better Choices
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Show notes
All day long, your brain makes subconscious value calculations. It looks at every decision and asks, "What is going to be most rewarding for me right this very minute?" That creates a gap, doesn't it? A gap between the person you want to be and the choices you actually make. Today on the show, neuroscientist Emily Falk explains the science behind that gap. She shows us how understanding our brain's hidden valuation system can give us more compassion for ourselves, and help us gently nudge our daily actions to align with our deepest values. Her new book is What We Value.
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