The Next Big Idea

The Remarkable Power of Giving People More Than They Expect (2023)

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Show notes

When he was 26, Will Guidara took the helm of a middling brasserie in New York City called Eleven Madison Park. A decade later, it was named the best restaurant in the world. How did he pull off this unprecedented transformation? By practicing unreasonable hospitality.
(This episode first aired in Sept. 2023.)
📕 Unreasonable Hospitality
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