The Next Big Idea

FRICTION: How Smart Leaders Make the Right Things Easier (with Adam Grant & Bob Sutton)

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Today, Adam Grant and Bob Sutton, two legends of organizational psychology, discuss Bob’s new book, “The Friction Project: How Smart Leaders Make the Right Things Easier and the Wrong Things Harder.”
🎙️ This interview first appeared on Adam’s podcast, “ReThinking.” Follow it now on Apple Podcast or Spotify.
📱 If you love the show, the best way to let us know is by becoming a Next Big Idea Club member. Learn more at https://nextbigideaclub.com/ and use code PODCAST to get 20% off your subscription.

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