Lunch Hour Legal Marketing
Solos v. Google: The Struggle Is Real
This episode isn’t summarized yet
Create a free account and summarize it. In a few minutes you’ll have the key takeaways and a section-by-section summary.
Show notes
If it seems like Google favors big firms – with big dollars – over small or solo legal practices, that’s because it does. With an eye on Google My Business (“GMB”) practices, the guys examine a retro approach to marketing that may end-run Google dominance.
Guest Carolyn Elefant joins Conrad and Gyi to talk about getting back to basics: rethinking billing practices, and how networking and focusing on “community” instead of “audience” may be a more efficient way to attract clients.
Also, Clio’s new Legal Trends Report is hot off the presses and they’re showing a spike in consumer interest in remote legal services and electronic payments. But that’s not all that’s changing. Are you keeping up?
Sponsor music provided by SoundStripe:
Got Me Like by Dr. Delight
Special thanks to our sponsors Alert Communications, LawYaw, and Clio.