Masters of Scale
How Coach scaled from a single store into a global icon
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Show notes
When Lew Frankfort joined Coach half a century ago, it was a small NYC handbag maker without a single storefront. Frankfort reveals how he scaled the brand into a global icon worth more than 20 billion dollars with a signature blend of “magic and logic”.
Lew’s memoir is Bag Man. Find it at: https://lewfrankfort.com/
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