HBR On Strategy
Measuring Your Long-Term Strategy’s Short-Term Success
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Show notes
Major strategy shifts need time to play out. Customers have their habits, employees are used to doing things a certain way, and fine-tuning a plan takes time in the market. But what if you don’t have the luxury of waiting years to know if your strategy really is working? In this episode, expert guests debate a fictional case study about a struggling retail chain’s attempt to rebrand.