The Futur with Chris Do

How to Take Creative Risks and Win w/ Craig Black | Ep 386

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On this episode of The Futur Podcast, Chris Do talks with Scottish visual artist Craig Black about what it takes to reinvent yourself, embrace fear, and build a thriving creative career around your own unique style.

Craig’s journey spans professional football, typography, and ultimately his signature “Acrylic Fusion” technique—a paint-pouring process that’s landed him collaborations with UEFA, FIFA, and Porsche. But behind the global recognition is a story about personal risk, self-initiated projects, and betting everything on his art.

Together, Chris and Craig unpack:

How to pivot when your first career path fails

Why personal projects can lead to global clients

The strategy behind launching at the right cultural moment

Building a family-first lifestyle studio without compromise

Using fear as a compass for growth

This episode is a masterclass in reinvention for creatives, designers, and entrepreneurs who feel stuck and want to break through with their own voice.

Register for AdobeMax using the code FUTUR25 for $400 off a full pass.  

See you there! https://max.adobe.com/?cgen=7RZ35VGK&mv=other

Timestamps

(00:00) - Intro
(00:19) - How Acrylic Fusion was invented
(01:44) - Porsche Taycan project: car as a canvas
(03:49) - Process hacks: breathwork vs failed tools
(08:43) - Leaving football to pursue creativity
(14:44) - The teacher who saved Craig’s career
(20:49) - Designing Rangers FC’s jersey typography
(24:12) - Quitting typography to pursue fine art
(31:22) - Fusion Footballs launch at Euro 2020
(36:53) - Taking risks with little financial safety
(39:20) - Three essentials for creative breakthroughs
(44:32) - Running a family-first lifestyle studio
(47:38) - Final lesson: fear leads to growth

Check out today’s guest, Craig Black:
Instagram: ⁠https://www.instagram.com/_craigblack/⁠
LinkedIn: ⁠https://www.linkedin.com/in/craigblackdesign/⁠
Website: ⁠https://craig.black⁠
Shop: ⁠https://craigblack.shop⁠
Fusion Footballs: ⁠https://craig.black/projects/fusion-footballs⁠

Check out The Futur:

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Check out Chris Do:

Website: ⁠⁠⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠⁠⁠

LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠

Facebook:⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠⁠⁠

Instagram:⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠⁠⁠

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Behance: ⁠⁠⁠⁠⁠⁠⁠https://www.behance.net/chrisdo⁠⁠
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