294 - Navigating the Past and Future of Broadcast Design - With Ian Dawson

Jun 5, 2024

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Design, Technology, and the Future
In this episode, host Chris Do and Ian Dawson explore the evolution of broadcast design from the 90s to the present, focusing on the impact of new technologies like artificial intelligence, Augmented Reality (AR), and Virtual Reality (VR). Ian shares stories from his early career at Novacom, discusses pivotal industry changes, and examines challenges faced by producers and designers. They also delve into the transformative potential of AR and VR across sectors such as advertising and education, the importance of innovation and interdisciplinary collaboration, and how technologies like Apple's Vision Pro could revolutionize creative and educational fields. Furthermore, they highlight the shifting dynamics between agencies, brands, and creatives, emphasizing accountability and achieving Return on Investment (ROI). Tune in for insights on how these cutting-edge technologies are reshaping the future landscape for designers, developers, and educators.

Check out the Augmented World Expo 2024:
➤ Website
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Check out today's guest, Ian Dawson:
➤ LinkedIn | idgrafx website

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