The Futur with Chris Do

195 - Self Sabotage Part 2 — with Chris Do

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In part two of our three-part series on self-sabotage, Nidhi speaks with Chris about his decision to abandon Blind and start The Futur.
Blind was Chris’s branding and design agency. He started it in 1995 primarily as a motion design studio. The company focused on creating design-focused video work like commercials and branded content.
But after two decades of growth, Chris noticed a decline in work. He saw the inevitable writing on the wall and had to make a decision: stay the course or pivot.
In this episode, Chris talks about how he made this life-changing decision. What he was thinking, feeling, and the uphill battle he fought to create what we know today as The Futur.

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