The Colin and Samir Show
How Instagram Became the Center of the Universe
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Show notes
Today on The Colin and Samir Show we break down how Instagram became the center of the creator universe in 2025.
We explain why Instagram is now the first app people open, how it “owns the phone screen,” and why the DM has become the most powerful way to share and grow. We also talk through revenue on Instagram and what we're seeing on the platform.
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