Marketing School - Digital Marketing and Online Marketing Tips
How to Leverage Facebook's Library | Ep. #1238
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In episode #1238, we discuss how you can leverage Facebook Ad Library. Seeing what similar size brands are doing to double down on their ad campaigns is a great way for you to stay in touch with the latest trends in advertising. Tune in to hear which industries have the most creative affiliate marketers to watch!
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: How to Leverage Facebook Ad Library.
[00:32] All the information about ads that Facebook’s library provides.
[01:00] An example of how this tool can show you everything about a brand’s ad activity.
[01:41] The biggest mistake people make – copying what the big brands are doing.
[02:08] Remembering that conversion rates for big brands are always going to be higher.
[02:31] Taking your cues from smaller, similar size companies and ads with lots of engagement.
[03:38] The industries in which you can see super creative affiliate marketers.
[04:37] Paying attention to those adds that are up for a long time.
[05:03] That’s it for today!
[05:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
Links Mentioned in Today’s Episode:
Facebook Ad Library
Nike
Amazon
Microsoft
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