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How to Rank Higher on YouTube | Ep. #335
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Show notes
In Episode #335, Eric and Neil discuss how to rank higher on YouTube. Tune in to learn how you can successfully get your video ranking to new heights on YouTube and why a putting out a 20-minute video is better than a 2-minute one.
Time Stamped Show Notes: 00:27 – Today’s topic: How to Rank Higher on YouTube
00:51 – YouTube tags help the algorithm figure out what the video is about
01:06 – You have different keywords and you need to know which keyword drives traffic
01:16 – Check out Keyword Tool, SEMrush and Google Search Console for keyword performance
01:36 – YouTube looks at your engagement 01:54 – Between a shorter video and longer one; the longer one will rank higher because YouTube tracks the length of time viewers stay engaged with the video
02:18 – The longer people stay on YouTube, the more engaged they are and the more money YouTube makes from their ads
02:53 – If you want to build your watch time, think about building a playlist 03:03 – Playlists can get people to watch over time
03:31 – VIQ and TubeBuddy can help with the tags people are using on their videos and other statistics 03:56 – TubeBuddy’s tag explore can help you find recommended tags
04:10 – To do well, upload videos consistently and share them to other channels to increase engagement
04:27 – It takes time to see results on YouTube
04:44 – Neil sees improvements on his YouTube videos after promoting them everywhere
04:52 – Eric’s Growth Everywhere YouTube channel is growing on its own
05:06 – Eric learned that once you get 10K subscribers, you’ll start to grow fast
05:30 – There’s an inflection point
05:50 – That’s it for today’s episode!
3 Key Points: The longer your videos are, the greater your chance at a longer engagement time which will inevitably boost your ranking.
Upload videos consistently and in large quantities if possible.
From YouTube, promote your videos on as many channels as you can to establish your following and increase your engagement.
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