Marketing School - Digital Marketing and Online Marketing Tips

#1 Way to Scale Your Marketing | Ep. #1521

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In episode #1521, Eric and Neil share their takes on the number one way to scale your marketing. Eric explains why he thinks you should start with a great culture, and Neil offers his insights into documentation and processes. Be sure to tune in today!
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: The Number One Way to Scale Your Marketing.
[00:37] Eric’s scaling tip – Look at what the big companies are doing around culture.
[01:05] The link between good culture, marketing, and scaling. 
[01:55] A team of very good marketers is still better than one outstanding individual.
[02:35] Neil’s scaling tip – Make processes around things that are working.
[03:09] Break down the things that don’t work and lessons learned.
[03:47] Get the mundane stuff in order. 
[03:57] Resources to learn about scaling. 
[04:31] That’s it for today!
[04:31] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!
 
Links Mentioned in Today’s Episode:
 
Marie Poulin
Delivering Happiness
Tony Hsieh
Zappos
 
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Neilpatel.com

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