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How to Create Form Fields that Actually Convert | Ep. #123
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Show notes
In Episode #123, Neil and Eric discuss the ways you can create form fields that lead to conversion. Listen to know more about which form field strategies actually work and which ideas you can incorporate into your own.
Time Stamped Show Notes: 00:27 – Today’s topic: How to Create Form Fields that Actually Convert
00:41 – Having less form fields will lead to higher conversion rates but quality will go down
01:00 – Break up form fields
02:20 – Your mileage will vary
02:31 – It’s about getting conversions for qualified leads
02:40 – Small tweaks can make a difference
03:32 – Remove the asterisks in your forms
03:41 – Leverage exit pop-ups
04:18 – Add a check mark for “other” options to get more insights
04:55 – Integrate form fields into stories
05:51 – Check out Quick Sprout and Neil Patel for more info on how to optimize form fields
06:16 – That’s it for today’s episode!
3 Key Points: The goal is NOT about getting the most conversions.
Breaking up your forms into steps will help you segment your leads.
Evaluate how to make your form fields better as the smallest tweak can make the biggest difference.
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