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7 Ways to Nail the Skyscraper Technique | Ep. #92
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Show notes
In Episode #92 Neil and Eric list the 7 ways to nail the Skyscraper Technique. Listen to learn how these techniques can be utilized to help your website content rank on Google, and discover what kind of content gets the most readers.
Time Stamped Show Notes: 00:26 – Today’s topic: How to Nail the Skyscraper Technique in 7 Ways
00:35 – Skyscraper Technique was coined by Backlinko 00:43 – Look to create content 10x better than the first result
01:08 – Number 1: Add content that is more advanced
02:38 – Number 2: Have unique data
03:12 – Number 3: Make your content really simple
05:01 – Number 4: Promotion 05:10 – BuzzSumo
05:32 – EmailHunter
06:23 – Number 5: Utilize your headline 06:38 – Google “Copy Blogger Headline Formula”
07:05 – Focus on crafting a good headline
07:41 – Number 6: Make use of content upgrades
08:30 – Number 7: Use analysis and testing for long form blog posts 08:35 – Use Crazy Egg for A/B testing
08:53 – What helped increase to increase readership Blog post that is conversational
Blog post that asks questions throughout
Small images that help bring about main points
Paragraphs 3 to 6 lines tend to create more engagement
09:53 – That’s it for today’s episode!
3 Key Points: A better post doesn’t necessarily mean a longer one.
Simplicity in content is extremely important.
All SEO tools don’t work for all businesses.
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