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7 Metrics You Ought to Monitor in Google Analytics | Ep. #356

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In Episode #356, Eric and Neil discuss the 7 metrics you ought to monitor in Google Analytics. Tune in to learn how you can use these metrics in Google Analytics to drive more traffic to your site and increase your ROI. 
Time Stamped Show Notes: 00:27 – Today’s topic: 7 Metrics You Ought to Monitor in Google Analytics

00:37 – First metric is the bounce rate 00:54 – You can check which pages are causing the bounce and do necessary adjustments

00:59 – Second metric is the search traffic 01:01 – You can monitor it daily and make weekly comparisons to see the trends
01:21 – Neil started adding different languages on their website

01:56 – Third metric is the conversion 02:02 – You should be looking at where your conversions are coming from and if you’re hitting your goals

02:22 – Fourth metric is the time on site 02:42 – Check your time on site alongside your bounce rate

02:53 – Fifth metric is the site speed 03:00 – Site speed is a ranking and experience factor

03:20 – Sixth metric is social referrals 03:46 – Neil won’t spend more money on Facebook ads for USA because of its strict algorithm

04:12 – Seventh metric is pages per session 04:30 – You can pull lessons from the well performing pages and duplicate them for your other pages

04:39 – That’s it for today’s episode!
3 Key Points: By paying attention to the metrics, you can track your progress and make the necessary adjustments.
First study the social platform where you want to have paid ads to make sure your money doesn’t go down the drain.
Set goals for your business to see if you’re on the right track.
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