Marketing School - Digital Marketing and Online Marketing Tips
7 Simple Copy Hacks That'll Allow You to Sell Anything | Ep. #602
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In episode #602, Eric and Neil count out 7 hacks that will help you increase your revenue. Tune in to hear these great hacks!
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: 7 Simple Copy Hacks That'll Allow You to Sell Anything
[00:35] #1: Take a look at what everyone in your space is doing.
[01:03] Focus your copy on a niche instead of directly competing with others content.
[01:33] By tailoring to a specific audience, your conversions will go up.
[01:54] #2: Check out Backlinko.
[02:01] All the posts are easy to read. Model yoru content after this.
[02:40] #3: Integrate testimonials and case studies that prove your point.
[03:10] Make sure you include more than one testimonial.
[03:20] Make it more of a story.
[03:33] #4: Emaildrips will help you draw inspiration on what to do next.
[03:59] #5: Do the opposite pitch of what is on your landing page.
[04:30] Most of your visitors won’t convert, but re-market to your core audience. Send them to a different landing page and try a more emotional pitch.
[05:10] #6: Generate a sense of urgency (Swiped is a great resource for this).
[06:15] #7: Make sure you have a relevant call to action.
[06:45] Relate your calls to action to everything you see on your homepage.
[07:04] That’s all for today!
[07:06] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!
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