How to Market ANY Product without Funding | Ep. #28
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In Episode #28 Eric and Neil teach you how to market ANY product without any funding. Get your product out there and generate more traffic without spending a dime.
Time Stamped Show Notes: 00:22 – How you can market anything with no budget
00:50 – SEO and content: Setting a foundation for your site
01:55 – See what people search for on Quora 02:20 – Look for the most popular questions, and create content
02:40 – You’ll get a lot of search traffic
02:50 – Make sure it’s relevant to your business.
03:00 – Marketing and sales go hand in hand
03:25 – Reach out to people 03:40 – Use emailhunter.co and LinkedIn
03:55 – Layer on Clearbit to find out who is using your website
04:05 – Make sure you are set up to develop a retarget list
04:25 – Joining the LinkedIn groups that are related to what you do 04:50 – Don’t just be self-promotional
05:18 – Answering questions on Quora and other sites 05:45 – Your own site is the foundation
06:00 – Try Reddit, Growth Hackers, Inbound.org
06:20 – Get on podcasts 06:35 – Getting interviewed can be highly profitable
06:50 – How to use Twitter 07:00 – Find the top keywords in your industry at Buzzsumo
07:25 – Collect an email list from Twitter and send out your article
08:40 – It’s a really effective strategy
09:00 – Use social channels like Instagram, Snapchat, and YouTube 09:45 – You will be able to stand out
10:00 – Be sure to subscribe to The Marketing School!
3 Key Points: SEO and your content are the foundation for your site.
Marketing and sales work together.
Use social channels to set yourself apart from your competitors.
Resources Mentioned:
Quora – A site that you can use to see what the popular questions are that people have right now.
emailhunter.co and LinkedIn – Tools to find people and build a prospecting list
Clearbit – A tool to help you track who visits your site
Reddit, Growth Hackers, Inbound.org – Sites you can put your content on
Buzzsumo – Find the top keywords in your industry
Twitter, Instagram, Snapchat, and YouTube – Social channels that you should utilize in order to stand out
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Growth Everywhere
Single Grain
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Twitter @ericosiu
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