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The Straightest Road to Success | Ep. #634
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Show notes
In episode #634, Eric and Neil discuss the easiest way to be successful. Tune in to hear why experiments are key.
TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: The Straightest Road to Success
[00:33] The key to success is experimentation!
[00:51] A lot of people forget to build out an experimentation framework.
[01:02] Neil will split his team into four groups and each group will submit ideas each week for “crazy” experiments they can run.
[02:38] Each group needs to run experiments every week.
[02:46] GrowthHackers created North Star, which helps you track experiments over time.
[03:00] Northstar is a free service.
[03:18] Try Google Experiments as another tracker.
[03:34] Build experimentation into the fabric of your company.
[04:00] It’s ok if experiments fail!
[04:28] By doing radical experiments, you can learn how to grow your company at a fast pace.
[04:50] Read Crazy Egg to learn more about experimentation.
[05:01] That’s all for today!
[05:04] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!
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