Circana Unpacked
#8 - Complexity, Clarity, and Culture: How Marketing Builds Brands and Businesses
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Show notes
Behind every tagline, there’s a story and a process. In this episode of Circana Unpacked, Circana’s Chief Marketing Officer Misty Muscatel Davis unpacks the strategy behind the organization’s own rebrand nearly four years ago and shares advice for marketers as they establish and enhance their identities in an increasingly complex market.