Circana Unpacked

Retailers Are Dialing Up Innovation and Curation

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With inflation high, home meals and home entertaining are winning out over foodservice. Retailers are stepping up, showing a greater understanding of consumer needs and helping consumers create interesting at-home experiences. Jonna Parker, Principal of IRI’s Fresh Center of Excellence and Anne-Marie Roerink, President of 210 Analytics, share winning strategies and additional opportunities to win with consumers.

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