Business Wars
Business Battles | Cola Space Race: One Giant Sip for Mankind | 3
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Show notes
It’s 1984 and the cola war is neck and neck. After years of struggle, Pepsi looks ready to triumph over Coca-Cola.
So Coke’s striking back by opening a new battlefront in the quest for soda supremacy: outer space.
But its plan to send its world-famous drink into orbit won’t stay secret for long. And when Pepsi finds out, it sparks a new space race.
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